Category Archives: User Experience

Bitcoin and cryptocurrencies: an update

Bitcoin accepted here

Cryptocurrencies: a caveat and an update In this update to his recent post on Bitcoin and cryptocurrencies, John Clamp argues that it’s too early by far to rule out a sea change in finance resulting from blockchain technology. That having been said, the horizon is not without its cloudy quadrants. Critics abound When it comes to fundamental ‘memes’ such as money many observers scoff at Johnny-come-lately pretenders to the throne. That’s not surprising. After all, it’s not like governments and central banks aren’t pushing back, and while

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Data protection and the GDPR: the expert debate

Data protection: the biometric approach

Data protection and the GDPR: What are experts saying about it? SEO, legal, and academic experts are right up in the GDPR. And it’s scary stuff. That’s right. When it comes to data security, the protection of the data your customers have handed over to you (even when they haven’t realized that’s what they’re doing), it’s not only SEO experts who are analyzing and discussing the General Data Protection Regulation (GDPR). There are a whole bunch of lawyers, too, and academics. But first, let’s refresh ourselves about

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Dental SEO: how to get your dentist office to rank higher on Google

Dental SEO can grow your Dentist Office

How can dental SEO enhance your clinic business?   By John Clamp.  Dentists are a key part of the medical establishment in the U.S. They’re in a highly competitive environment. Dentists and their clinics have to get out there and pull in new clients. Dental clinics who take advantage of SEO (search engine optimization) use a range of techniques which can help dentists win new business – and keep it. Dental SEO is an extra tool for your instrument tray, right next to the drills and contra-angled

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The European Commission v. the Equifax Breach

The EU's GDPR responds to the Equifax Breach

By John Clamp.  Once more there’s a breach; this time an Equifax Breach. Another day, another security disaster at another major data controller. Hackers who gained access to the network of credit agency Equifax walked away with the social security details of 143 million Americans. That’s almost half the entire population of the United States. 400,000 Britons and 100,000 Canadians also had details, including bank account numbers, stolen. Here at Seorw.com we thought we’d do a thought experiment on the Equifax breach. We’ll look at the possible

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The EU General Data Protection Regulation: T Minus 10 months and counting….

At 260 pages, the European Union’s General Data Protection Regulation isn’t as chunky as some EU law, but when it ‘goes live’ in May 2018 it’ll mark a watershed in information security and data protection law. You may not think it applies to you, but it almost certainly will, and that opens SMEs and e-commerce to fines and other penalties that in some cases they may not survive.   Here at www.seorw.com, we’ve read the law in full. Here are our key takeaways:   Time to bone

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I’ll Huff, and I’ll Puff: Do Brick and Mortar Businesses Need a Website?

Does-my-brick-and-mortar-business-need-a-website

Everyone knows the story of the three little pigs. And the big bad wolf. The pig with the brick and mortar won out. Unfortunately, since James Orchard Halliwell published the old nursery rhyme in Popular Rhymes and Nursery Tales (1849), brick and mortar no longer make for the safe, solid business environment it once was. At least, not all of it. So the question we often here is, “do brick and mortar businesses need a website?”  Read on and you decide.   E-commerce is set to grow

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